1. Seamless Google Analytics Integration: The Analytics Insights plugin makes it easy to set up and manage Google Analytics tracking on your WordPress site. It supports the latest Google Analytics 4 tracking code, ensuring you have access to the most up-to-date analytics data.
2. Comprehensive Reporting and Insights: The plugin provides a dedicated dashboard widget that displays a wide range of Google Analytics reports, including audience, acquisition, behavior, engagement, and real-time statistics. This allows you to quickly access the insights you need to make informed decisions about your site’s performance.
3. Customization and Advanced Tracking: Analytics Insights offers extensive customization options, enabling you to tailor the Google Analytics tracking code to your specific needs. This includes the ability to track custom dimensions, events, and integrate with Google Tag Manager, making it a versatile solution for advanced data collection.
4. Multisite Compatibility: The plugin is fully compatible with WordPress Multisite, allowing you to manage multiple Google Analytics accounts or a single account across your network, depending on your requirements. This makes it a suitable choice for businesses or agencies managing multiple WordPress sites.
5. Positive User Feedback and Recent Updates: With over 10,000 active installations and a 4.6-star rating, the Analytics Insights plugin has demonstrated its reliability and user satisfaction. Furthermore, the recent updates and prompt issue resolution indicate the developer’s commitment to maintaining and improving the plugin.