1. Intuitive and Easy-to-Use Popup Builder: WP Popups boasts an easy and intuitive template builder, allowing users to create and customize their popups with just a few clicks, without requiring any coding skills.
2. Comprehensive Customization Options: The plugin offers a wide range of customization features, including the ability to adjust font color, background, borders, and even background opacity, giving users complete control over the look and feel of their popups.
3. Extensive Display Filters and Targeting Options: WP Popups provides a robust set of display filters and targeting options, enabling users to show their popups on specific pages, to specific user roles, or based on user behavior, such as referrer or time spent on the site.
4. Integration with Popular Form Plugins: The plugin is compatible with major form plugins like WPForms, Gravity Forms, and Contact Form 7, making it easy to integrate lead capture forms into your popups and grow your mailing lists and social following.
5. Strong User Satisfaction and Responsiveness: With over 30,000 active installations and a 4.9-out-of-5-star rating, WP Popups has demonstrated its popularity and user satisfaction. Additionally, the plugin has a track record of resolving issues in a timely manner, with 2 out of 6 issues addressed in the last 2 months.
6. Continuous Development and Premium Upgrades: The plugin is actively maintained, with the latest update occurring 5 months ago. Users also have the option to upgrade to the premium version, which offers advanced features such as exit-intent technology, A/B testing, and integration with a wider range of email marketing platforms.