How A Marketing Service Industry Used GoPublish To Transform Content Publishing
With Niv Ovadia, Vice President of TAG Media Space
Company
Tag Media Space is a web design agency that specializes in creating custom websites, branding, and marketing services for small businesses and non-profits.
Headquarters
Los Angeles, California
Industry
Marketing service
8
Websites connected
1000+
Hours saved
229
Posts exported
0
Vulnerabilities & security issues
The Challenge
Prior to discovering GoPublish, Niv spent countless hours manually copy-pasting content from Google Docs to WordPress. Each time, he had to fix numerous HTML formatting errors. The process was time-consuming and disrupted his workflow. He couldn’t take on more clients due to increased workload.
Breakthrough with GoPublish
Niv was introduced to GoPublish by his partner and lead web designer through AppSumo, and he immediately knew he had hit a goldmine. The platform automated his content transfers in just one-click, eliminating the need for HTML fixes. Discovering GoPublish transformed his workflow and saved him countless hours. With this newfound efficiency, Niv could take on more clients and focus on growing his business.
How TAG Media Space uses GoPublish
Niv is the sole user of GoPublish for all articles and blogs at TAG Media Space. He enjoys particularly new integration of AI-generated image alt text and image reduction features. These features streamlines the publishing process, saving both him and his team considerable time. “I cannot recommend it enough”, Niv shares. GoPublish solved his issue of having to actually go to the site’s back end and input his content manually.
Key Features Used
Bulk Export
The bulk export feature in GoPublish has helped Niv save time by automating the process of exporting multiple content. Instead of manually exporting content piece by piece, Niv can now handle large batches in just a few clicks. This time-saving functionality of GoPublish allows Niv to focus on other essential aspects of his business. By streamlining the export process, GoPublish enables Niv to manage his workload efficiently and meet deadlines with ease.
Image Optimization
GoPublish has built-in image optimization feature that automatically compresses and resizes images without sacrificing quality. This feature improves page load times which is essential for SEO and user experience. Niv finds this feature of GoPublish invaluable as it reduces the manual effort of resizing images.
AI Image Alt Text
The AI image alt text feature in GoPublish automatically generates descriptive alt text for images, improving both accessibility and SEO. This feature helped Niv in saving a significant amount of time since he no longer has to manually input alt text for each image. Alt text is crucial for SEO because it helps search engines understand the content of the image. By using accurate and descriptive alt text, websites can rank higher in search results.
The Outcomes
Since using GoPublish, Niv’s content production process has undergone a remarkable transformation. This platform allowed him to finally break free from the time-consuming manual processes that was holding him back. GoPublish’s advanced features has improved productivity rate and opened up opportunities for growth in the digital marketing department that Niv’s team handles. This scalable system has made it possible for Niv to post 40 to 50 articles a month, which reflects a great expansion in their content production. The efficiency of this platform has enabled Niv to take on more clients, allowing him to dedicate his time to building his client’s blog channels.
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